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Author: Madhu Kesavan

Madhu Kesavan is the Founder & CEO of Way2Smile Solutions, a globally recognized digital transformation company empowering enterprises and governments in their digital journey. With 20+ years in the IT market, he makes his vision for a sustainable future come true by leveraging technology.
Dharavi Digital Ecosystem
Dharavi rebuild: Building digital ecosystems to boost socio-economic status of the region

Dharavi rebuild: Building digital ecosystems to boost socio-economic status of the region

Reading Time: 9 minutes In Maharashtra, Mumbai is the economic hub of the country. The city has emerged as one of the most desirable in India, despite the traffic, overpopulation and the overwhelming existence of unapproved settlements. The city has seen an increase in informal settlements for years due to the arrival of waves of new immigrants. Mumbai is home to one of the world’s largest slums, Dharavi. It is a city within a city that is made up of an endless length of…

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Digital Twin
How effective is digital twin technology in healthcare?

How effective is digital twin technology in healthcare?

Reading Time: 6 minutes  Would it be possible to anticipate medical emergencies and accelerate treatments to save lives in advance? Think about predicting a patient’s response to experimental therapies without endangering their lives. The opportunities that this technology offers for healthcare innovation are boundless. Of course, it offers several operational opportunities as well. Hospitals with limited resources can better utilize their staffing, workflows, and capacity for chronic conditions by providing individualized treatment options. Since Digital twins technology offers virtually identical copies of physical…

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mobile app
The Best Ways to Make your Mobile Application Standout In A Competitive Marketplace

The Best Ways to Make your Mobile Application Standout In A Competitive Marketplace

Reading Time: 4 minutes Mobile apps are really becoming competitive today, and there are more and more opportunities growing for businesses to stay unique in the marketplace. Your mobile application is the first point of contact with your audience. It’s the place where they can find out more about your business, ask questions, and make purchases. In order to stand out from the crowd, you need to make your application easy to use, useful for your target audience, and also be open to their…

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foldable phone
Designing for Flexibility: A Comprehensive Guide to Developing Apps for Foldable Smartphones

Designing for Flexibility: A Comprehensive Guide to Developing Apps for Foldable Smartphones

Reading Time: 7 minutes Introduction Recently, the smartphone industry has introduced foldable technology for smartphones. The impact is far-reaching, despite how it looks at the surface. Users can create immersive and detailed experiences because foldable phones use multi-window APIs. For example, apps that offer video streaming can utilize increased screen size to rotate videos in a more substantial orientation or to provide additional controls and features. Global smartphone markets are being reshaped by foldable smartphone app development. Despite the fact, that it provides valuable…

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Men Having Wearable Smartwatch
Wearable Tech on the Rise: Navigating the Trends and Impact on Modern Business

Wearable Tech on the Rise: Navigating the Trends and Impact on Modern Business

Reading Time: 5 minutes Increased adoption of IoT and increased population use of technology are expected to fuel the growth of wearable technology according to market analysis during the forecast period. Recent years have seen market growth due to increased technological literacy. It is predicted to continue in the coming year as well. Increasing consumer awareness will lead to a rapid expansion of the market. Also as purchasing power rises, more people are looking to invest in wearable technology. Innovative products and solutions have been…

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transforming-business-with-ai
AI in Business – How Artificial Intelligence is Transforming Modern Industries

AI in Business – How Artificial Intelligence is Transforming Modern Industries

Reading Time: 4 minutes Introduction One of the most changeable forces that transforms the way companies are performed is Artificial Intelligence (AI). The industries that used to see it as something futuristic are now getting revolutionized by its logistics and marketing, e-commerce, and wellness retail. Both large and small businesses are utilizing AI to automate business processes, anticipate customer behavior, and provide highly personalized experiences. As stated by PwC, AI will contribute to the global economy of up to 15.7 trillion by 2030, which…

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Big Data impact Consumer Behavior Analysis
How did Big Data impact Consumer Behavior Analysis?

How did Big Data impact Consumer Behavior Analysis?

Reading Time: 7 minutes  Nowadays, using data to make better decisions has become crucial for businesses. It’s a valuable tool to be able to forecast events more effectively and enhance present judgments based on past experiences. Big data is increasingly being used by marketers to foresee consumer behavior trends and better reach out to new and existing customers. According to Statista, the global big data sector is expected to grow to $103 billion by 2027, more than double its current size. Data is the…

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laptop screen displays web application coding
Why is Web App Development Essential for your Business in 2026 & Beyond?

Why is Web App Development Essential for your Business in 2026 & Beyond?

Reading Time: 6 minutes  Web app development is essential for any enterprise to scale their business in the present and future. Whether they are aware of them or not, web apps are now common and are used on a daily basis by developers and businesses all over the world. They offer users a quick and easy way to make purchases, schedule services, gather data, and carry out other crucial tasks. Continue reading this blog to find out how web apps will add value…

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Top Disruptive Technologies that will shape up our Future

Top Disruptive Technologies that will shape up our Future

Reading Time: 6 minutes  Honestly, we are so excited about our future. The innovation cycle is what raises the bar whenever we think about the future. The second half of the 20th century was a crucial period for humanity as they formed a unified system that let them envision a future for the whole earth rather than being divided as countries. Though many countries took that with a pinch of salt, we are reaping the benefits of the efforts made by our previous…

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