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Author: Madhu Kesavan

Madhu Kesavan is the Founder & CEO of Way2Smile Solutions, a globally recognized digital transformation company empowering enterprises and governments in their digital journey. With 20+ years in the IT market, he makes his vision for a sustainable future come true by leveraging technology.
How to Establish Brand and Retain Customers in the Healthcare Industry with Mobile App?

How to Establish Brand and Retain Customers in the Healthcare Industry with Mobile App?

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Reading Time: 5 minutes Since the world has gone mobile, it is offering tremendous ROI to almost every industry. Businesses are leveraging mobile applications to attract new customers and retain existing ones. Seeing this, the healthcare industry is also trying to leverage the mobile platform. The healthcare industry has truly taken off in the past decade. With multispecialty hospitals, clinics, state-of-the-art medical equipment, and whatnot, treating and caring for patients have become more easy and accessible. But since patients have more options than ever…

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Different Challenges That AR Must Overcome To Be Generally Accepted

Different Challenges That AR Must Overcome To Be Generally Accepted

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Reading Time: 6 minutes There was a time, before the 1990s, when there was no clear definition available of the term augmented reality. And, in fact, it was thought of to be something derived straight from science fiction or fantasy movies. But, the times have drastically changed since then, and not only has AR become clearly defined, but it has actually become a thing thanks to the introduction of gadgets like Oculus Rift, Hololens, and the likes. The users love it for the enhanced…

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Take lead with the business standard of tomorrow: m-Commerce

Take lead with the business standard of tomorrow: m-Commerce

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Reading Time: 4 minutes Mobile business is now emerging, from big brands to startups. In fact, about anybody about the apple is all-embracing it. The acumen is simple: It allows abeyance barter to seek for products, analyze prices, and accomplish payments effortlessly. The accuracy is: the added you accomplish admired advice your ambition barter charge to accomplish affairs decisions, the added they move faster appear authoritative a purchase. A Contemporary abstraction is apparent that adaptable accessories annual for about 19% of all US retail e-commerce sales…

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Exploring New Horizons of High-End Performance: Importance of Data-Driven Optimizations in Mobile Apps

Exploring New Horizons of High-End Performance: Importance of Data-Driven Optimizations in Mobile Apps

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Reading Time: 3 minutes What is Data Discovery? Data discovery portrays the procedure through which organizations gather data from an assortment of sources and apply it towards creating genuine business esteem. Organizations can make a profit by an enhanced data-driven essential leadership, upgrade their plans of action, effortlessly share bits of knowledge crosswise over offices, and push wise systems. Being data-driven association begins with understanding your data. Regardless of whether they are an IT expert, or a CIO, or a Project Manager, in the…

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‘Mobile Optimization’ – Simplified

‘Mobile Optimization’ – Simplified

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Reading Time: 4 minutes Introduction of mobile optimization In case you’ve ever talked with anybody who works in internet layout, you know constructing a website is a strenuous job. And that doesn’t stop with the design – you furthermore might need to be certain that the buttons click on to the proper hyperlinks, it looks attractive, and in addition to making sure it works really impeccable out on your Desktop, Laptop, Android, and iPod contact. This elasticity throughout all devices is in which the…

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